GEORGIA CONTACT: Reg Griffin,
DECAL Communications Office, firstname.lastname@example.org,
404-656-0239 or Meghan Frick, GaDOE Communications Office, email@example.com, 404-463-4246
CLEAR CHANNEL OUTDOOR CONTACT: Jason
D. King, 212-812-0064, firstname.lastname@example.org
May 19, 2017 – In an effort to
close the achievement gap by supporting the expansion of access to summer
learning, health, and safety opportunities, the partners of the Get Georgia
Reading Campaign have teamed up with the National Summer Learning Association
and Clear Channel Outdoor Americas for a public service campaign to stress the
importance of keeping kids learning, safe, and healthy this summer.
Get Georgia Reading partners – including the Georgia
Department of Education, the Georgia Department of Early Care and Learning, the
Georgia Public Library Service, and Georgia Public Broadcasting – have launched
toolkit full of resources for summer reading, safety, and meals. Billboards
across the Metro Atlanta area, courtesy of Clear Channel Outdoor Americas –
Atlanta Division, will point to the website and highlight the importance of
summer access to healthy meals, safe environments, and books and educational
opportunities for children.
“We believe in using our resources to inspire action
in the thousands of neighborhoods where we operate our business, and feel
summer learning and summer meals helps to set the foundation for future
individual and community success,” said Jack Jessen, Regional President, Clear
Channel Outdoor Americas. “We’ve joined with Get Georgia Reading to promote
continuous learning and meal opportunities for all young students — especially
during the summer months.”
percent of teachers surveyed by the National Summer Learning Association
reported that it takes them at least three to four weeks to re-teach the
previous years' skills at the beginning of a new school year.
“Many kinds of
informal, or high-quality formal, enrichment opportunities during the summer
can make a difference in stemming learning loss, and ultimately closing the
country’s achievement gap,” said Matthew Boulay, Ph.D., NSLA founder and CEO.
“We are thrilled to see our partner, Get Georgia Reading, joining our national
efforts to keep kids learning, safe and healthy each summer.”
Curbing summer learning loss
When students don’t read and learn during the summer
months, they lose educational ground: research shows that students can lose up
to three months of reading ability over the summer. This phenomenon – known as
summer slide– can lower achievement potential and widen the achievement gap.
Fortunately, this is preventable. Research shows that children who read and
learn during the summer don’t suffer the same losses, and may even show some
growth in their reading ability.
“Nothing could be more important than making sure
Georgia’s students are safe, healthy, and learning,” State School
Superintendent Richard Woods said. “Each summer, we look for new ways to spread
the word far and wide about opportunities for children and families, because we
want to make sure no child goes hungry or loses educational ground just because
school is out. I’m grateful for the partnerships – between the public and
private entities making up the Get Georgia Reading Campaign, and through the
generosity of Clear Channel Outdoor Americas – that made this campaign a
reality, to the benefit of our students here in Georgia.”
“GPLS and Georgia's public libraries work to promote the value
and joy of reading and learning,” State Librarian Julie Walker added. “At no
time is this more important and relevant than summer, when students of all ages
are out of school. Summer reading plays a vital role in continuing the learning
process while providing the happy place that is found in books. GPLS is
delighted to invite all of Georgia's families to visit the more than 400 public
libraries participating in this year's summer reading program, and to indulge
in one of summer's pure pleasures...reading.”
Providing access to free, healthy meals
Access to meals during the summer is critical as well,
since students often rely on the meals they’re served during the school day.
DECAL’s Summer Food Service Program (SFSP), children 18 and younger have access
to free, healthy meals so that they can continue to learn, play, and grow when
school is not in session,” DECAL Commissioner Amy Jacobs said. “The Georgia
Summer campaign ensures that families have access to a myriad of resources that
will keep children engaged and well-fed during the summer months during the
summer months to stave off ‘summer slide’. Ensuring children have access to
quality care and education regardless of family income or location is the
vision of GA DECAL. Through this multi-agency/organization partnership,
families and children will have the resources to access just that.”
A simple, easy-to-use toolkit for summer resources
GeorgiaSummer.org aims to address
all of these issues, pulling together resources and information developed by
public and private partners across the state. Parents and families can use the
site to find resources for reading and learning over the summer; find a
location to receive a free, healthy meal for their student; and learn more
about summer safety. The billboard campaign sponsored by Clear Channel Outdoor
underscores the importance of keeping kids healthy, learning, and safe over the
summer, giving a wide voice to the effort and making a wider impact possible.
GeorgiaSummer.org is live now, and
billboards are up across the Metro Atlanta area. All Georgians are encouraged to use the hashtag #SchoolsOutGA
this summer to share photos, videos, and stories that show how families are
incorporating these tools into everyday life.
About Get Georgia Reading
Reading is a collaboration of more than 100 public and private partners that
are finding new ways of working together across Georgia, across sectors, across
agencies and organizations, and across the early years and early grades, using
data to inform decision=making. In 2013, more than 100 state and local leaders
joined in an eight-month
planning process to
develop a clearly defined common agenda to create the conditions for every
child in Georgia to become a proficient reader by the end of third grade.
The common agenda consists of four research-based
pillars that work together to provide a platform for success: Language Nutrition, Access, Positive Learning
Climate, and Teacher
Preparation and Effectiveness.
These four pillars provide a new way of looking at early literacy and learning
during the first eight years of life, opening the doors to conversations that
identify gaps and where to locate resources to fill those gaps. Campaign partners are using the four pillars to
challenge conventional approaches, establish new cross-sector collaborations,
and support collective action in communities throughout the state.
Channel Outdoor Holdings, Inc.
Outdoor Holdings, Inc., (NYSE: CCO) is one of the world’s largest outdoor
advertising companies, with over 590,000 displays in 35 countries across five
continents, including 43 of the 50 largest markets in the United States. Clear
Channel Outdoor Holdings offers many types of displays across its global
platform to meet the advertising needs of its customers. This includes a
growing digital platform that now offers more than 1,100 digital billboards
across 27 markets in the United States. Clear Channel Outdoor Holdings’
International segment operates in 19 countries across Asia and Europe in a wide
variety of formats. More information is available at www.clearchanneloutdoor.com and www.clearchannelinternational.com.